Project Type: BRAND BUILDING
TRIAD SCOOTERS
The stunt scooter market has been growing steadily since around 2010 when kids and teenagers began riding - and destroying! - cheap scooters in skateparks.
Triad Scooters was started in 2017 with the goal of producing the best range of stunt scooters and aftermarket parts in the world.
Milk launched the brand in the UK in 2018, and setup a distribution network to supply specialist scooter and skate retailers with the Triad Scooters range.
Milk supported a small team of sponsored riders to promote this new brand to the scooter community and build credibility.
The brand is now available throughout Europe, north America, Oceania, and parts of Asia.